The importance of planning
The importance of planning can never be emphasised more. Like going to war, you will need to strategize, you will need to know where your enemies’ weaker points are, you will need to know when to strike.
The Internet and the World Wide Web is a ferocious battlefield.
Let’s try this. Say you want to set up blog on golf. You are passionate about golf and you play golf 8 times a day and complete 18 holes in 10 minutes. So, eagerly, you set you your golf blog and you name your blog “Golf Blog”
Now. Search Google for “Golf Blog”.
You have 97 MILLION other competing sites!
Imagine there is a battlefield of 97 million tribes, and the top 10 tribes will share 80% of the food (approx 80% of searchers don’t go beyond the first page). Would you want to join that war and think you can win? I’m not saying you can’t… but even if you do, its going to cost you A LOT of effort.
So my advice is, for a start, compete in smaller battlefields first. Build your army, train your soldiers, gather your resources and ammunition, before you even consider stepping in the big battlefield.
So, how do you find smaller battlefields, you’d ask?
The answer is one word: Niche.
